Sectors · 03
Digital Marketing & Brands
We plan, run and measure digital campaigns, from social platforms and content to paid advertising and search. We also build the brand, its identity and language so that it serves those campaigns.
What we deliver
- Social media account management
- Digital content production
- Paid advertising campaign management on Google, TikTok, Snapchat and Meta
- Search engine optimisation (SEO)
- Digital campaign planning
- Performance measurement, reporting and optimisation
- Brand strategy and positioning
- Visual identity and usage guidelines
- Tone of voice and editorial content
- Audience research
Who it serves
Organisations launching a brand, service or programme, or re-presenting themselves to their audiences.
Typical outputs
- Campaign plan with indicators
- Periodic performance reports
- A ready-to-use asset library
- Brand and identity guide
How we work
Planning
Define audience, positioning, channels and indicators.
Content & identity
Design the brand, its language and the campaign materials.
Campaign & measurement
Launch, monitor, optimise and report.
Common questions
Do you manage paid campaigns on Google, TikTok, Snapchat and Meta?
Yes. We plan, run and monitor paid campaigns on these platforms as the project requires, and budgets and permissions are agreed in the agreement.
Do you promise specific campaign results?
We do not guarantee specific performance figures. We agree realistic indicators with the client and report results against them.
Do you build identities from scratch?
Yes, or we evolve an existing one. Either way we hand over usage guidelines and editable files.